Intuit asked us to create two recruitment videos that targeted top tech talent. We were not only looking for the best engineers but engineers who wanted to make a real impact. Intuit believes that the world only prospers when everybody prospers, a sentiment that needed to come through. We took a very visually dramatic and striking approach, massive projections. We created several visual reels filled with diagrams, actual code from the developers, a few stock data visualization videos and customer portraits. We would take the reels and project them across the entire Intuit campus in Mountain View.
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